How much did you spend last year on direct response, print, and awareness campaign marketing? I bet a lot, right? I’ve seen crazy numbers for putting an ad on the side of a bus in larger cities. Several non-profits I worked for, in the past, easily spent $25k/year on print.
I spent at least $5k last year on my own website tweaks. And I probably spent another $10k or more on travel to conferences for networking purposes
Podcasts can reduce all of these costs. The know, like, and trust factor being built in your listener is more effective at converting them into clients than most forms of marketing and face-to-face networking. And the icing on the cake? You don’t have to travel.
In this episode, you’ll hear:
- How to reduce your marketing and networking costs through podcasting
- Podcasts allow you to connect with a much larger network of people without traveling
- Monetizing your podcast by sponsoring yourself, by using call-to-action and lead magnets
- Why reusing and repurposing your content helps you work smarter, not harder
Grab a free copy of The Ultimate Podcast Launch Formula at DannyOzment.com/podcast-launch-formula
