podcasting microphone
Blog

Why Every Business Needs a Podcast: 6 Strategic Marketing Benefits You Can’t Ignore

Key Takeaways: Introduction Podcasting is quickly becoming a vital component of modern marketing strategies. Danny Ozment, founder of Emerald City Productions—a full-service digital marketing agency specializing in SEO, content marketing, ads, CRM, and web development—shares crucial insights into why businesses can’t afford to overlook podcasts. With deep expertise in podcast

Read More »
Podcast Marketing and Promotion

Podcast Social Media Strategy

Podcast Social Media Strategy Social media promotion is a valuable tool that all podcasters need to have in their marketing toolkit. While it is not as effective at growing your audience as asking your current audience to share your show OR appearing as a guest on other podcasts and mentioning

Read More »
Danny Ozment Podcasts

165: How to get booked on podcasts part 2

Here’s part 2 of how to get booked on podcasts thanks to a bunch of things I’ve learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this episode we’ll cover developing your pitch and press kit, finding podcasts to pitch, and then

Read More »
Danny Ozment Podcasts

164: How to get booked on podcasts part 1

Over the next 2 episodes I’m going to teach you how to get booked on podcasts thanks to a bunch of things I’ve learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this first episode we’ll cover why you should appear as

Read More »
Danny Ozment Podcasts

163: Private Podcasts with Nora Sudduth of Hello Audio

Nora Sudduth, is the Co-founder of Hello Audio, and a leading marketing strategist. She has helped businesses sell over $500M of products and services online. Nora has over 20 years of experience working with startups to Fortune 500 companies. From market positioning and messaging to offers and sales strategies, she’s consulted

Read More »
Danny Ozment Podcasts

162: Premium Content and Membership Sites

Taking time to create premium content can offer you an opportunity to monetize your podcast by providing content to a smaller part of your audience that they can’t get on your regular podcast. Apple Premium – https://podcasters.apple.com/support/892-apple-podcasters-program-overview HelloAudio – https://helloaudio.fm/ Glow – https://glow.fm Memberful – https://memberful.com Patreon – https://patreon.com *** Brand

Read More »
Danny Ozment Podcasts

161: The State of Podcasting in 2023

Want to hear my thoughts on podcasting in 2023? This episode provides them. I share interesting info about how many active podcasts there are, how to make your podcast better and grow an audience in 2023, how to monetize, and why podcasts are still the best form of content marketing

Read More »